Railway Brake Services
Railway Brake Services had an outdated website that no longer served their needs nor spoke to their ideal customer. We fixed that by in depth research into the customer profile, learning all about what would appeal and what kind of language they spoke.
A homepage that communicates
The result was a more modern look and feel that still spoke to the heritage of the company.
Another win for Railway Brake Services is now that customers can search and filter products, check prices and place orders. This simplified the order process for the sales team and resulted in better UX for the customers.
Product integrations
To design mockups and share designs ideas with the client.
The client wanted to be able to edit their own website. Client First is a development approach ideal for non-technical individuals.
Filtering by brands, prices, projects and item names.
Project phases
Using lots of questions we get to know the business, brand, clients, & specific website needs. The objective of this is to put together a plan of action to deliver not only a great website, but a way to help you achieve business goals.
Leaning on the what we've learned in the strategy phase, we write all the copy (exc. product specs) for your website which is shared with you upon completion for your review and feedback.
We collate our proposed fonts, colours, images, and design elements and share them with you so we can agree on the look & feel of your website. We create a mock-up of the website; without colour or design elements so we can focus entirely on the all important layout & customer journey. We meet virtually to share the design with you for final approval.
We build your website, in Webflow, using the agreed integrations, copy, colours, fonts, images, and layout design.
Client review:
When refreshing our website, the service we received from Darren was fantastic. He took the time to really understand our business, the industry and some terminology as well as explaining his thought processes along the way.
Communication was good and always on hand to help. And ask about the Breakfast Meetings...!!
webflow maintenance
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